The first meeting of the year for the design lovers has been the international interior show of Imm Cologne 2017.

From January 16th to 22nd, the German city has hosted thousands of people (80,000 only last year!) coming from 128 different countries in the world to see the more than 1,000 exhibitors of the show. Here you can find all the new arrivals to make your house stylish: from the kitchen to the living, from the bedroom to the oudoor.

Thanks to its top design brands, Italy has astonished the international guests introducing a lot of new products. B&B Italia, Cassina, Poltrona Frau, Living Divani and Flexform are only some of the well-known companies which have worthily represented Italy at the show.

Among all these brands, all the eyes are focused on B&B Italia Outdoor. At the beginning of 2017, B&B Italia has launched three new outdoor collections designed by Antonio Citterio: Erica, Ray Outdoor and Ginestra.

Soak up the sun by the pool, relax in the garden or on the deck with some friends. The new B&B Italia products will help you enjoy your relaxing moments, turning your outdoor spaces in real “en plein air” rooms.

In conclusion, comfort, technology and innovative materials are the distinguishing features of these beautiful collections. B&B Italia has used all its experience with indoor products to realize the outdoor items

Cologne 2017


Erica’s collection includes a sofa, an armchair and a chair marked by cozy shapes and a modern design. They are perfect to relax thanks to their big padded cushions available in many different colors.

The distinguishing feature of the collection is its particular structure. It is made of polypropylene fiber ribbons interwoven with a weatherproof internal part.

The main colors of the collection are white, dove gray and charcoal gray. The items are available with a white structure and a dove gray weaving, with a dove gray structure and weaving and with a charcoal gray structure and weaving.

Ray Outdoor

The well-known Ray collection becomes available also for an outdoor use with Ray Outdoor Natural and Ray Outdoor Fabric. The collection includes two sofas of different depths, an armchair, a sunbed and several modules to meet any kind of needs. The structure is made in texteline, an innovative weatherproof material.

The two collections of Ray Outdoor come in different colors. Light, relaxing and natural shades for Ray Outdoor Natural. The collection includes a sofa and an armchair.

Ray Outdoor Fabric comes in bright colors: turquoise, blue, acid green, burgundy. This collection includes a sofa, an armchair and a sunbed.


Another new arrival is the Ginestra collection. It includes a chair and three tables, two with a rectangular shape and a round shape one. The collection is marked by simple and refined lines, warm materials and an elegant style.

B&B Italia Ginestra

The tables come with a solid and contemporary look. They have a teak structure; in the centre of the table there is an original white porcelain stoneware insert. It is an especially relevant detail which identifies this collection.

The Ginestra chair has soft and enveloping lines; it comes with a natural teak structure and a backrest in polypropylene fiber ribbons. The soft padded cushions make it very comfortable.
Ginestra Chair

In conclusion, B&B Italia offers three beautiful collections perfect to make any outdoor space stylish and refined. This collection is going to become the must have of the season; thanks to it you can always be rounded by beauty and elegance.

Did you like this project? Our Design Service is at your disposal and will help you to enhance your space, with the budget at your disposal, selecting the style that best suits your needs.

Contact us by email at
[email protected], by calling +39-0744-1925400, or fill the form with the requested info to be reached out directly by our our Interior Designers for a free consultation.

28 February 2017 Postato in: All Articles, Top Products Tags: , , , , , , ,