Poltrona-UPJ-di-B&B-Italia-2UP5 chair by B&B Italia was designed by Gaetano Pesce in 1969 and it is an the icon of contemporary design. Since then, the creation by the “anti-designer” Pesce has been recognized as an expression of the radical design of the seventies and acquired by the permanent collections of many museums, including MoMA in New York.

UP_junior_B-B_Italia_03_oggetto_editoriale_720x600UP5 had anatomical features and anthropomorphic references; it was in fact a large womb and resembled the votive statues of prehistoric fertility goddesses. With one more element: a sphere that served as ottomans linked to the body of the chair. Therefore the image of the convenience and comfort was overlapped to the more figurative image of a woman with ball and chain. (Source: B&B Italia)

car06big-03-BEB_ITALIA-UP_JUNIOR-03Today, the series UP is enriched with a Junior version. UPJ perfectly recreates the concept and forms of UP5_6, it is fun and playful.

big-02-BEB_ITALIA-UP_JUNIOR-02Here is the video presentation of UPJ by B&B Italia.

24 December 2014 Postato in: All Articles, Top Products Tags: ,